Top

About Us

For over 30 years we’ve been building brands that tell a story and ignite a connection with consumers. We are trend-spotters and go-getters who approach every project with a masterful balance of strategy and brand vision.

Our studio manages projects ranging from big to small every day. From new product launches to design refreshes or product design for a nail spa, we flex and adapt to the parameters for each project. We pride ourselves on our long-standing, solid partnerships with our clients and know that a collaborative partnership builds success. We are thoughtful, creatively driven, and responsive.

Leadership

Susan Ramos
Susan Ramos
Partner, Director of Account and Client Services

Susan joined OFU in 2018 as our spirited account management leader. She has a creatively driven mindset, passion for package design, and a background rich in marketing, promotion, and all things CPG! She has been critical in implementing strategically sound, award-winning design solutions for the studio.

With over 25 years in the business, Susan’s experience encompasses package design and branding, consumer promotions, licensing partnerships, and digital activations. Prior to joining OFU, Susan spent 6 years at Spring Design. She’s worked with brands big and small. From start-ups like Brooklyn Gin to established corporate brand portfolios like Mondelez, Arla US, Voss Water and Kimberly-Clark. She’s worked on partnership activation with the Olympics and the NBA, and music properties like One Direction and American Idol. Her hands on and collaborative approach has proved invaluable to the design team.

Buffalo born and bred, she’s an avid Bills fan who’s still waiting for that first Superbowl win.

Lynn Schmieder
Partner, Creative Director

Lynn is our strategically minded creative leader with more than 20 years of experience in branding and package design. After working at Smith Design and Anthem she made the move to OFU in 2010 to lead the team and bring our creative visions to life.

Lynn’s award winning creative, and inspirational, leadership has helped build the culture of OFU. Working across our portfolio she is passionate about all areas of design but has a special place for font exploration and color activation. Lynn leans into her innovative vision and creative knowledge to bring a unique approach to each package ensuring the design is on strategy, breakthroughs at shelf and drives client sales. She is vested in every detail continually encouraging the design team to strive and grow.

Jason Malmstrom
Jason Malmström
Partner, Production Services

Jason has been with OFU since 2004, when he joined as a fresh-faced college grad. And as OFU grew, so did he.

With each new client and project came an opportunity to learn the ins-and-outs of the design agency. Assembling mock-ups grew into concept designs, which grew into prepping files for print, and so on. A natural puzzle-solver, Jason is always eager to determine the best ways to bring a design to life. Jason now leads our production team and handles full scale print production and digital file preparation working collaboratively with marketing partners, pre-press teams and print vendors to ensure flawless execution from start to finish.

It’s a bit of a secret that Jason has a musical side. There are a few recordings out there!